WEBSITE CONTENT WRITING & EDITING
With a broad background in copywriting across a variety of mediums, I have the unique ability to work with a wide range of clients in order to turn each individual’s concept into reality. While my copywriting skills are most frequently employed for writing website copy, I have also written marketing materials (ad campaigns, ad copy, slogans, tag-lines, etc.), blogs, book content, magazine articles and professional essays. As an independent contractor, I will work with you to best understand exactly what you want to communicate – be it a brand message or personal style – and we will create a unique plan of action, collaborating with web, ad and digital designers when necessary to ensure the look of your website or product aligns with the overall message being communicated.
No project is too big or too small – from simple splash pages with a few bold, but poignant words to leave your viewers wanting more to large corporate websites with multiple sub-pages – each undertaking will be diligently researched, worked on and given the professional-quality attention it deserves. I strive to spend time getting to know my clients to best create copy that is uniquely tailored to their goals; In doing so, your website or product is guaranteed to stand out from the crowd with the highest-quality, creative copywriting around.
ElChanteTamarindo.com, Luxury 5-Bedroom Home in Costa Rica
Nicknamed “The most beautiful house in Costa Rica,” El Chante is a brand new, $4 million Balinese-style jungle home in the El Tesoro gated community of Tamarindo. One of the most exclusive and uniquely-designed properties in all of Costa Rica, El Chante is a world leader when it comes to innovative “eco-luxury.” Hired by the home owner to write all web copy and establish corresponding social media pages (see “Social Media Strategist”). Also wrote the house guest book for renters, which details all house rules, policies and provides pages of information about the local area plus tours, activities and luxury services available to book during their stay. Also wrote content for the owner’s e-brochure, which is regularly used to help pitch the home as a top luxury rental to European travelers.
Villa Jimbaran – Luxury Vacation Rental
Edited existing copy and re-wrote multiple new sections for the owner of Villa Jimbaran, one of the Las Mareas Villas in the El Tesoro community in Tamarindo, Costa Rica. Worked with owner to create unique content and have helped write and edit bits and pieces of his other property websites including www.casa-alang-alang.com
Las Mareas Villas: A Gorgeous Ocean View Real Estate Project in Tamarindo, Costa Rica
As the head of Communications for the Las Mareas real estate project in Tamarindo, Costa Rica, I was responsible for editing the first batch of web content, but eventually ended up re-writing 95% of the web content for the final website and its sub-pages. Trained in the CMS, I also frequently updated content as the business evolved from units under construction in 2012 to a beautiful, ocean view community with villas for sale and vacation rental in 2013. Also responsible for the SEO-tailored blog posts and social media pages (see “SEO Blogging” & “Social Media Strategist”).